21 October 2021

We all love perfumes. The smell of rustic earth or vanilla or warm musk is great but imagine a perfume with the perfect scent profile and is vegan? 

Grammy Award-winning artist Billie Eilish is all set to launch her first-ever perfume this fall and of course, it is vegan. The 19-year-old singer has been closely working with her team to get the marketing campaign right for her new perfume. She has also curated the product design and the scent notes to make it one of the most loved scents. The fragrance is eponymous and will take her name Eilish.

Based on the notes, it looks like the fragrance has some features of a musky, warm, woody base, with a tinge of soft spices, creamy vanilla, and rich cocoa. And wait for the best, the perfume is also layered with hints of red berries, juicy mandarin, and sugared petals.

“I wanted it to feel like a warm embrace. Like what it feels like to feel your blood rushing through you,” Eilish said about her perfume. “It’s a scent that I’ve been chasing for years and years and years. It’s my favorite smell in the world.” The perfume does not contain any animal-derived ingredients and is not tested on animals which makes it vegan.

The perfume will be retailed at $68 and will be available on BillieEilishFragrances.com from November. Billie partnered with beauty company Paralux, Ltd. for making this perfume and  president Lori Singer said in a statement, “Partnering with Billie was natural for Parlux because we can bring a vision to life like no one else, and we were equally excited to be on this journey together.”  

Image Source: PageSix

A body-inspired bottle

Speaking about the body-inspired bottle design for her new perfume line, Eilish says, “I think that the human body is so beautiful as it is, and we should stop changing all of our bodies and just be appreciative of what they naturally are because they’re so beautiful. I wanted it to feel like you could see anybody in it, and you could be it.”

This new-age singer is clearly making stands for veganism through her actions. Earlier, Billie inspired millions through her no-fur gown at Met Gala. The celebrities also tried for the first-ever time, a fully plant-based menu. It was a major step in promoting cruelty-free fashion.